Question 1

How much does a SaaS explainer video cost?

Accepted Answer

The cost of an explainer video depends on factors like length, style (2D, 3D, or whiteboard), and production quality. Prices can range from $200 for a quick AI-generated video to $10,000+ for custom high-end animations.

Question 2

What is the best length for a SaaS explainer video?

Accepted Answer

Most high-converting SaaS explainer videos fall in the 60–90 second range. However, a 30 second explainer video works well for ads, while longer videos may suit product demos or tutorials.

Question 3

Which type of explainer video works best for SaaS?

Accepted Answer

It depends on your goals. A 2D explainer video is versatile and affordable, while a 3D video adds a premium feel. Whiteboard videos work well for education, and motion graphics videos are great for showing data-driven SaaS products.

Question 4

Can I create a SaaS explainer video using free platforms?

Accepted Answer

Yes. Several SaaS explainer video platform free tools exist, but they often come with limited customization. For higher quality and conversions, working with an agency or professional team is recommended.

Question 5

What makes a SaaS explainer video effective?

Accepted Answer

An effective explainer video has three things: a strong script (Problem → Solution → Benefit), professional visuals & voiceover, and a clear call-to-action that drives sign-ups or demo bookings.

saas explainer video examples

The Ultimate Guide to SaaS Explainer Videos that Convert